A German equine welfare brand specialising in rescue and rehabilitation approached Rubbrex with a recurring problem: foals and sensitive adult horses at their centres developed chronic muzzle lesions from standard halter padding. Leather padding irritated sensitive skin; synthetic foam padding trapped moisture and bacteria. They needed a seamless, food-grade, easy-to-sanitise alternative — and they couldn't find it on the market.

The muzzle pad became a category bestseller for the welfare brand, with sustained reorder cadence and adoption across European rescue organisations. Rubbrex remains the ODM supplier under a long-term partnership agreement — exact contract terms and reorder volumes available under NDA to serious ODM / distributor prospects.